WWF's mission is to stop the degradation of the planet's natural environment and build a future in which humans live in harmony with nature. We do this by:
  • conserving the world's biological diversity
  • ensuring that the use of renewable resources is sustainable
  • promoting the reduction of pollution and wasteful consumption.

WWF is the world's largest independent global conservation organisation. We are best known for our programmes to protect endangered species and their habitats, and much of our work is in areas where the most critically endangered wildlife and the least protected habitats are found. However, this is only part of what we do.

We also work to address global threats such as climate change, the consumption of natural resources and the use of toxic chemicals. We influence attitudes and behaviour through lobbying, campaigning and education, and work with people at all levels - both in the UK and around the world - to seek long-term sustainable solutions for the benefit of people and nature.

How your contribution can help us:

  • £10 could pay a Rhino Protection Unit Ranger's salary for 4 days.
  • £15 could enable the orang-utan project in Malaysia to buy a Global Positioning System, so that the exact location of orang-utan nests can be recorded.
  • £20 could pay the wages of an educational assistant teaching Colombian rainforest children about the environment.
  • £30 could buy a camera to help monitor the movements of tigers in Nepal.
  • £72 could help protect the greater one-horned rhino by covering the costs of supplying park rangers with an elephant to carry out anti-poaching patrols in Nepal.
  • £100 could buy a medical kit for staff in Dudwha National park in India.
  • £240 (or £20 a month) could pay one Ranger's salary for a year for the International Gorilla Conservation Programme in Rwanda.

Registered Charity No. 1081247